More than capital – we build ventures together

We believe great startups are built with more than capital — they emerge from deep product insight, relentless execution, and aligned partnerships.
Our mission is to help founders skip avoidable pitfalls, accelerate time-to-market, and build ventures that last.

We’ve got your back

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Every founder brings a unique vision and set of strengths. Our role is to help you surround those strengths with the right people, strategy, and execution.
From early product shaping to growth and fundraising, we plug in as an extension of your team — not just cheering from the sidelines, but building with you.

We’ve been in your shoes

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We know the late nights, the scrappy prototypes, the fundraising marathons — because we’ve lived them.
As founders, operators, designers, and technologists, our team has navigated the same challenges you’re facing now. From audacious first ideas to successful exits, we’ve walked this road many times — and we’re here to help you do it faster, smarter, and stronger.

We’re all in this together

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Joining RightShift Ventures means stepping into a community where founders, product leaders, and operators rally around each other.
It’s not just a network — it’s a shared space where challenges are solved together, wins are celebrated together, and bold ideas get the support they need to thrive.

WE MAY HAVE SOME ANSWERS
What does RightShift Ventures invest in?
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We're generalist tech investors. We invest in early-stage, technology-driven companies, with a focus on startups based in the Pacific Northwest. We love to lead, co-lead and/or participate in pre-seed, seed, and Series A investment rounds.
Do I need to have some connection to IntuitioLabs Studio for Ventures to invest?
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Nope. RightShift Ventures operates as a totally separate VC fund. We invest in companies that have nothing to do with IntuitioLabs Studio. But as a portfolio company, you are welcome to use the resources of IntuitioLabs Studio for support. We are flexible and are thrilled to lead, co-lead, and participate in external company financing rounds. RightShift Ventures also invests in IntuitiLabs Studio companies but does not lead those investments.
Does RightShift Ventures lead financing rounds in IntuitioLabs Studio companies?
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No. RightShift Ventures invests alongside outside investors who fund IntuitioLabs Studio spin-outs, but we do not lead those investments.

What don’t you invest in?
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We love technology, but we won't invest in categories like pure biotech, energy, or pharma. We know what we're good at. Those aren't it.

What is the relationship between RightShift Ventures and IntuitioLabs Studio?
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They are separate entities with separate operations, but overlapping leadership and support teams. If you are a Studio or Ventures investment, you can take advantage of the unique and broad skill set of the full IntuitioLabs and RightShift team to support your company.

What is too early-stage for RightShift Ventures to consider?
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Nothing is too early for us to consider. Really. We have written term sheets for entrepreneurs before they even have a deck.

Do you ever invest outside of the Pacific Northwest region?
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Rarely. When we invest out-of-region, we do so because we know the entrepreneur, team, orboard well, or the company is building in an area which we feel we are able to provide distinctsupport. We are most actively looking for investments in Washington, Oregon, Idaho, andBritish Columbia.
Is there something special I can expect from RightShift Ventures vs. other funds, given its connection IntuitioLabs Studio?
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You bet. In addition to the entire Managing Director team rallying behind your company, our insanely talented team of engineers, data scientists, marketers, designers, recruiters, operations resources, and product people are ready to support you with assistance as you need it.
I’d love to get in contact with your investment team, but don’t have mutual connections who can introduce me. How can I connect with RightShift Ventures?
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While warm introductions are always most meaningful, if you don't have any mutual acquaintances in common with our team, that's okay! You can reach out to any of us directly. Usually, it's firstname@psl.com, or you can email the team at hello@psl.com
Who are YOUR investors at RightShift Ventures?
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We're fortunate to have a highly strategic and diverse set of Limited Partners (LPs), including not-for-profit foundations, family offices, funds of funds, and individuals that, in turn, all lead impactful, inspiring work globally. Success in the RightShift Ventures portfolio accrues directly to that work, which makes us proud every day. Our investors also represent an intentionally diverse array of backgrounds, geographies, demographics, and investor profiles. Many of them also are a part of RightShift and IntuitioLabs's nationwide community of VCs and direct investors.

Your Success Starts Here